Drive Efficient, Scalable Growth with AI-Powered Partnerships

WorkSpan connects your sales process with cloud and ecosystem partners and powers your marketplace and co-sell partner motion to achieve partner-led growth.

Trusted by Fast-Growing Startups

Wipro
Reltio
Nasuni
Abnormal
Deepwatch
$50B+
in shared pipeline managed globally
500k+
shared oportunities kept in sync
#1
Co-Sell Solution Partner for
Partner Revenue Stack

Connect, execute, and optimize your partner revenue motion

Universal Adapter
Connects Your CRM on Your Terms
Sync your CRM with cloud marketplaces and partner systems without altering your existing sales processes or CRM objects.
Continuos Sync with Cloud, CRM & Marketplace
Control Field & Partner Data Access
AI Field Mapping & Object Matching
Partner Revenue Stack

Connect, execute, and optimize your partner revenue motion

Partner Revenue Flows
Built for Your Partner Strategy
Execute your strategic partner initiatives with tailored actions across partners that drive repeatable, scalable, and measurable revenues.
List on cloud marketplaces and begin co-selling
Increase retention rates by auto-creating qualifying renewals
Scale marketplace sales motions with integrated CPQ + Marketplace
Partner Revenue Stack

Connect, execute, and optimize your partner revenue motion

AI Teammates
Optimize Results and Free Up Your Teem
Leverage AI to efficiently scale your partner motion. Automate time-consuming tasks and gain valuable insights with tools that learn what performs best.
Referral Assist auto-completes necessary values within referrals.
Pipeline Assist detects duplicate referrals shared by partners
Account Assist maps your partner’s account names to your CRM

WorkSpan Co-Sell Automation closes the partner execution gap.

"WorkSpan's integration has been a game changer.

Automate as much as you can so you can free up your people to make the human connection, because that's where you're going to move the needle."

Mary Alice Heston
Global Vice President of Alliances

"Today, we have over 1000 sales plans on WorkSpan with our partners. We have 200,000 opportunities. We’re really leveraging WorkSpan to make sure that there’s a common understanding of where we’re at and where we’re going."

Marc Rolfe
Senior Vice President, Head of Strategic Partners

“We are number two in ISV pipeline globally with AWS - WorkSpan was critical to make that happen.”

“Executing manually would have taken us 18 months or more. We achieved it in less than 3-6 months with WorkSpan”

Brett Fountain
Head of AWS Alliances

"Implementing WorkSpan did allow us to scale as well as expand into new regions, up 60 to 70% increase in acceptance rates of co-sell referrals, 80% reduction in time per opportunity entered and 15 times more referrals per month uploaded via the WorkSpan app to Microsoft Partner Center"

Brett Ferancy
Strategic Alliance Manager

Workspan Use Cases

Achieve Your Specific Partner Strategy

Cloud Marketplace
Unlock pre-committed cloud budget, automate your renewal process, and accelerate your sales cycle with Cloud Marketplace Listing and Transaction flows.
Learn More
Cloud Co-Selling
Grow deal sizes, improve win-rates, increase referrals, and amplify your GTM impact by tapping into the reach and influence of cloud providers.
Learn More
Consumption Partnership
Grow consumption and increase go-live, adoption, renewal, and upsell rates and grow consumption by collaborating with SIs/MSPs on customer enablement.
Learn More
Is your organization primed for partner-led growth?
Develop a First Principles Partner Strategy to connect your customer’s needs, your company’s growth strategy, market opportunity, and your team’s execution capabilities.

Built for Cloud Partnership Execution:

WorkSpan Hyperscaler Edition

A complete platform to handle cloud partner operations.
Turnkey listing management, automated referral triggers, and embedded private offers
let you focus where your company needs you- building your partnership.

Built for Cloud Partnership Execution:

WorkSpan Hyperscaler Edition

WorkSpan embeds the ability to create referrals and private offers on the cloud marketplace directly into your sales team’s native processes, maximizing the impact of your cloud sales partnership.

Turnkey, full service cloud partner ops

WorkSpan Hyperscaler edition is a full service solution to handle every operational aspect of running your cloud partnership so you can focus where your company needs you- building your partnership.
Planning & Reporting
Marketplace Listing Management
Your Product Offering
Cloud Marketplace Listings
Co-Sell Automation
HubspotSalesforceMicrosoft Dynamics
Your CRM
AWSMicrosoftGoogle Cloud
Cloud Partner Portal
Private Offer Management
Your Sales Process
Cloud Marketplace
Transactions
No Transaction Fees

Scale your cloud program without worrying about your referral or transaction volume.

Automated
Triggers & Workflows

Auto-create, update and submit cloud opportunities, inline with your sales motion

Universal
Process Adaptor

Skip making changes to your CRM objects with WorkSpan's virtual sales & data model.

Up & Running
In 2-4 weeks*

Get  cloud marketplace listings up and start driving cloud transactions in weeks .

Analysts' top rated co-sell platform

REport

WorkSpan is the ‘Champion ’ in  Canalys Global Co-Sell Software Leadership Matrix

Download Now

Ready to get started
with WorkSpan?

There's growth in your cloud, gen AI, GSI, reseller and tech partnerships.
Start driving measurable, scalable partner revenue with WorkSpan today.